The 5 Best Stretch Mark Products to Use for Prevention and Treatment

A handy guide to the best on the market.

Product, Beauty, Skin care, Cream, Cream
(Image credit: Design by Morgan McMullen)

Despite what we may see on Instagram, stretch marks are perfectly normal. I repeat: Perfectly. Normal. (Growth spurts! Weight gain! Pregnancy! All of these are natural causes.) And while you're never going to be able to fully get rid of them once you have them, there are ways to prevent them. Hydration is key when it comes to stretch mark prevention, according to board-certified NYC dermatologist Dr. Dendy Engelman, but if you're already starting to see the reddish-pink marks form across your body, you can look for products that have a large concentration of vitamin A and vitamin E to keep them from transforming into those white lines they typically turn into over time.

Here, the top stretch mark products on the market that will increase collagen and elastin—the proteins in your connective tissues that are broken down when the skin stretches—to tighten the area and help improve stretch mark appearances.


For more stories like this, including celebrity news, beauty and fashion advice, savvy political commentary, and fascinating features, sign up for the Marie Claire newsletter.


Rachel Epstein is an editor at Marie Claire, where she writes and edits culture, politics, and lifestyle stories ranging from op-eds to profiles to ambitious packages. She also manages the site’s virtual book club, #ReadWithMC. Offline, she’s likely watching a Heat game, finding a new coffee shop, or analyzing your cousin's birth chart—in no particular order.